BlueUtopia System Overview 
BlueUtopia is a CRM platform, enabling donor management, advocacy, fundraising, communication, and compliance reporting for progressive causes and campaigns.
BlueUtopia is a CRM platform, enabling donor management, advocacy, fundraising, communication, and compliance reporting for progressive causes and campaigns. Unite your team around a single system that helps you spend less time on campaign tasks & more time on the things that matter to your mission. 
What our clients say
Which solution is right for you? Do you need just a basic contact management system? Or do you need full CRM with all the fundraising and communication tools? Or do you just need to streamline your finance and compliance? Get what you need without paying for what you don't. 
Learn more
Take a deeper look at the tools Tools for fundraising, communications, advocacy, financial tracking and compliance reporting -- all tightly integrated and embedded with valuable data and services.
How is BlueUtopia different from...
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All of your donor data in one place
No more scattered lists in various systems or partial data on your supporters. Connect your data and start communicating with your full universe of supporters, wherever they come from.
Build better relationships with a full-featured CRM system
Understand everything about your supporters with a powerful CRM system. Track every interaction and communication automatically. Link social profiles, relationships, professional connections, and much more.
Communicate with your supporters quickly, easily and reliably
Send beautiful action-oriented emails to any segment of your audience optimized for display on any device. Automated list-cleaning, spam-checking, and technology management that ensures that your emails get delivered.
Powerful tools for online and offline fundraising
Raise money and spend less time managing fundraising tasks with powerful tools that help you track and manage all your fundraising activities.
Seamless integration with ActBlue
Donations on ActBlue sync in real-time and our intelligent matching system gives you a complete picture of online and offline donations without creating duplicate donors.
Build your supporter base with easy-to-use engagement tools
Flexible signup forms allow you to build your audience in powerful ways. Petitions and endorsement pages help your supporters get engaged with your campaign or cause.
Pull a report or a targeting list in seconds
Hundreds of canned reports save you enormous time. And list-building tools allow you to target any list segment easily.
Quickly prepare compliance reports
Easily enter all your transactions and sync your online sources automatically. Eliminate bad data and save time with no more double-entry. Then prepare compliance reports with state or federal agencies in seconds.
What our clients say
Important information that we need is there -- instantly. That makes me better when I talk to people. It makes my campaign staff better. It makes our entire campaign better.
We were using NGPVAN. It was costing too much and was difficult to use. We were not even using the email broadcast system it was so difficult. We switched to Blue Utopia. It’s easier to use. The integration is much better. And we saved a ton of money.
Which solution is right for you? Do you need just a basic contact management system? Or do you need full CRM with all the fundraising and communication tools? Or do you just need to streamline your finance and compliance? Get what you need without paying for what you don't.
Core CRM System
Consolidate all your supporter and donor data in one place. Track interactions and always have a single place with accurate, up-to-date information on every supporter.
Campaign System
The Core CRM + all the tools you need to build donor relationships at scale, fundraise, communicate, and grow your base of supporters.
Finance and Compliance
Connect your online fundraising page to instantly sync your fundraising data, track all your finances, and file your state compliance reports quickly and easily.
Learn more
Take a deeper look at the tools Tools for fundraising, communications, advocacy, financial tracking and compliance reporting -- all tightly integrated and embedded with valuable data and services.
How is BlueUtopia different from...
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How is Blue Utopia different from NGP
On the CRM side, the biggest differences are pricing and ease-of-use. BlueUtopia is affordable and easy-to-use. NGP is neither. On the voter data side, BlueUtopia does not offer voter file or field tools.
Click here for a more complete comparison of Blue Utopia Vs. NGP-VAN
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How is Blue Utopia different from NationBuilder?
NationBuilder serves Republicans, has partnerships with Republican national organizations, and integrates their platform to the national Republic database. Blue Utopia serves Democrats and Progressives only. That's our mission and we will never stray from helping our audience. Additionally, NationBuilder does not go very deep into the donor-management functions such managing fundraising calltime, tracking offline pledges and contributions. If you need a common report like Lapsed Donors, which inherently requires a view of online and offline donations, you just don't get that with NationBuilder like you do with Blue Utopia. The same goes for traditional tools like FEC compliance. If you have NationBuilder and need FEC compliance, you'll need an entirely separate system, which is likely to cause you hundreds of more dollars per month. With Blue Utopia, it's just a simple add-on - easy, inexpensive, and fully integrated.
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How is Blue Utopia different from Blue State Digital?
In 2010, Blue State Digital was acquired by WPP Digital, leaving behind BSD Tools. BSD is a great toolset but very cost-prohibitive for small and medium size organizations. Like so many others, their focus is online advocacy so if you need a donor-management system, you'll need an entirely different system in addition to BSD.
Click here for a more complete comparison of Blue Utopia Vs. Blue State Digital
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How is Blue Utopia different from ActionKit?
ActionKit’s solution is entirely focused on online advocacy. They do not offer ‘back-office’ tools for activities like candidate fundraising or compliance. Starting at over 2K per month, ActionKit targets very large organizations with considerable budgets and a solid technical team to customize and manage the technology.
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How is Blue Utopia different from Salsa Labs?
Salsa is very much like ActionKit. Their focus is online organizing tools like emails, petitions, etc. Their tools are very powerful but they can also be very difficult to use without a deep familiarity with them. Their platform is designed to be very extensible with apps that plug in but again, this approach targets a customer with deep customization needs and a considerable staff or budget to make the tools work. Blue Utopia is much more of a subscribe-and-go system, with nearly or no integration requirements or technical expertise.
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How is Blue Utopia different from WordPress?
WordPress is a CMS (Content Management System) only. It is only good for managing your website content. Blue Utopia's platform includes an integrated website but it is just one small piece of the system. WordPress is very popular and powerful website system. For organizations that need the power and flexibility of thousands, if not millions, of templates, plug-ins, and widgets, then we recommend WordPress. Our system even integrates to WordPress.
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